Job Description
Title: Digital Marketing Manager, Marketplaces
Reports To: Director of Marketplaces
Location : Officially headquartered in the metro NY/NJ area, the Halo Team works remotely across the U.S. and worldwide.
Company Overview: Designed by leaders in GPS, tracking, containment, safety technologies, and dog behavior, Halo was founded in 2018 and has become the first all-in-one dog safety solution to completely revolutionize our industry in over 30 years. With our multi-year lead over the competition, patented technologies, and unique industry expertise, we are pursuing the objective of becoming the world’s first “smart phone” for dogs. At Halo, everyone is a partner who shares in our mission. We are all working together to make this concept of all-in-one safety technology into a reality for all dogs.
Position Summary: We are hiring a Marketplace Advertising Manager to own all paid growth across Amazon, Walmart, Chewy, Ebay and other priority marketplaces. This role is fully accountable for strategy, execution, and performance across Sponsored Products, Sponsored Brands, Sponsored Display, and DSP. This is a highly hands-on, performance-driven role.
The ideal candidate is deeply experienced in Amazon and Marketplace advertising at scale, highly analytical, and comfortable making aggressive optimization decisions to drive growth, efficiency, and incrementality. Reporting to the Director of Marketplaces, this role plays a critical part in Halo’s revenue acceleration and marketplace leadership.
Responsibilities: Paid Media Strategy & Execution - Own daily bid optimization, budget pacing, and performance adjustments across all marketplace campaigns.
- Build, launch, and scale Sponsored Products, Sponsored Brands, and Sponsored Display campaigns with clean, scalable structures.
- Develop and maintain branded and non-branded campaign frameworks aligned to Halo’s growth goals.
- Plan, execute, and manage Amazon DSP campaigns, including audience strategy, setup, optimization, and reporting.
- Build and manage AMC audiences, delivering regular POE, ROAS, and path-to-purchase insights.
Growth Planning & Testing - Conduct keyword research to support paid and organic ranking strategies.
- Develop seasonal and event-based strategies for Prime Day, Black Friday, Cyber Monday, and other peak moments.
- Execute advanced tests including dayparting, geo segmentation, audience expansion, and incrementality testing.
- Forecast performance expectations and budget requirements for major promotional periods.
Reporting & Analytics - Maintain accurate campaign naming conventions and data hygiene.
- Deliver clear, actionable reporting to leadership with insights and recommendations.
- Translate complex performance data into concise narratives that inform strategy and investment decisions.
Requirements : - 3 to 5+ years of hands-on Amazon and marketplace advertising experience.
- Deep expertise in Amazon PPC, DSP, AMC, and attribution models.
- Strong analytical skills with the ability to act decisively on performance trends.
- Experience managing large budgets through peak retail periods.
- Clear communicator with strong documentation and reporting habits.
- Bachelor’s degree or equivalent relevant experience.
- MUST LOVE DOGS 🐾
- US applicants only
Perks of the Pack - Medical, Dental, and Vision plans
- Company-paid Long-Term Disability
- 401k with Company Match
- Paid Time Off
- Free Halo gear + Product Testing Opportunities
- Work remotely from anywhere in the U.S.
- Be part of a mission-driven, dog-loving team
We provide competitive compensation packages, inclusive of base salary, incentives, and benefits. Final compensation for this role is dependent on experience, skills, and qualifications.
Protect Animals With Satellites is for everyone but especially for dog lovers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Protect Animals With Satellites does not accept unsolicited headhunter or agency resumes. Protect Animals With Satellites will not pay any third-party agency or company that does not have a signed agreement.
Job Tags
Full time, Seasonal work, Remote work, Worldwide,