Job Description

Our mission is to create the Experience of a Lifetime for our employees, so they can, in turn, create the Experience of a Lifetime for our guests. We own and operate the most renowned destination resorts in the world as well as regional and local ski areas outside major cities, and connect them all through one unrivaled network. We are looking for ambitious leaders, innovators and creators to join our talented team. If you’re ready to pursue your fullest potential, we want to get to know you!

Candidates for year-round positions are reviewed on a rolling basis. Applications will be accepted up to 90 days after the posting date, or until the position is filled (whichever is first).

Job Summary:  

The outdoors, by nature, is a place that inspires. At Vail Resorts, we are lucky to work in the outdoor space every day in hopes of inspiring everyone to get outside and discover the experiences of a lifetime. This role plays a big part in making that happen.

As the Associate Creative Director--Copywriter, you will get the opportunity to combine your passion for storytelling and creative leadership to propel a team of internal and external creatives to problem solve in a way that has a lasting impact across the world-class brands within the Vail Enterprise. But you won’t be alone on this journey. Expect to build strong relationships with stakeholders as you collaborate to define briefs, sync on strategy, and elevate the brand to be a cultural powerhouse. This role reports to the Creative Director of Creative Services.

What You’ll Do:

• Lead creative development for Epic Pass, Resort Brands, and/or all other lines of business, ensuring work elevates each brand while aligning with business strategies and objectives.
  
• Responsible for setting and maintaining copy standards across all brands.
  
• Partner with the ACD—Art Director to maintain a shared standard of creative excellence across all brands.
  
• Partner with Account Managers and Brand Owners to develop work from brief to execution.
  
• Work directly with stakeholders to gain alignment on projects based on key inputs and feedback.
  
• Help create and foster a positive creative culture across the full organization.
  
• Shape and maintain voice and design standards.
  
• And, of course, you’ll head to the mountains from time to time.

Job Specifications:  

• Starting Wage: $93,000 -$125,000 + annual bonus
• Employment Type: Year Round
• Shift Type: Full Time
• Minimum Age: At least 18 years of age
• Housing Availability: No

Job Responsibilities:  

• Mastery of copy and brand voices with the ability to drive art direction and design across all brands.
• Lead concept development and creative execution across campaigns, content, and brand initiatives.
• Manage and mentor a team of multiple creatives (copywriters and art directors), providing feedback, coaching, and fostering their growth.
• Accountable for managing freelance talent, from resourcing, reviewing work and budgeting based on defined scopes.
• Partner with cross-functional teams (strategy, design, marketing) to ensure creative aligns with business goals.
• Write and edit compelling copy across multiple channels, from digital and social to video and experiential.
• Ensure creative consistency across all brand touchpoints.
• Have a deep understanding of brands across the organization (positioning, audience, brand guides, values, voice).
• Present work confidently to internal stakeholders and, when needed, to clients or executive leadership.
• Manage multiple projects simultaneously while meeting deadlines and maintaining quality standards.
• Drive the creative review process by setting up creative reviews and providing clear and actionable direction.
• Ensure alignment with the Creative Director on critical decision points across a project timeline. Lead regular meetings to review work and discuss creative support.
• Bring in and share cultural trends, competitive work, and campaigns from outside the category to inform and inspire the work.
• Ability to learn and empower the team to use AI tools, specific to copy, to create project efficiency and streamline workloads.

Job Requirements:  

• 8+ years of creative experience, 1-2 years must be in an ACD role, with a focus on copywriting, at an agency, in-house brand team, or both.
• A proven track record of concepting and producing engaging, breakthrough work across a variety of media.
• Experience leading and mentoring creative teams and collaborating with cross-disciplinary partners.
• Strong understanding of brand strategy, tone of voice, and integrated marketing campaigns.
• Exceptional communication and presentation skills.
• Ability to manage a freelance network and budget effectively.
• Proficiency with project management and proofing tools and creative workflows.
• A portfolio showcasing your best creative work, storytelling chops, and case studies that explain the impact of the work.
• Lead with a “Yes and” mentality when it comes to feedback.
• Maintain a positive attitude and growth mindset

The expected Total Compensation for this role is $93,000 -$125,000 + annual bonus. Individual compensation decisions are based on a variety of factors.
 

Job Benefits

• Ski/Mountain Perks! Free passes for employees, employee discounted lift tickets for friends and family AND free ski lessons
• MORE employee discounts on lodging, food, gear, and mountain shuttles
• 401(k) Retirement Plan
• Employee Assistance Program
• Excellent training and professional development

Full Time roles are eligible for the above, plus:

• Health Insurance; Medical Insurance, Dental Insurance, and Vision Insurance plans (for eligible seasonal employees after working 500 hours)
• Free ski passes for dependents
• Critical Illness and Accident plans

Vail Resorts offers a ‘Hybrid’ work environment where employees living within 50 miles of the Broomfield office work on-site Tuesday, Wednesday, Thursday and have flexibility to work off-site on Mondays and Fridays. Employees living outside of a commutable distance can work remotely from British Columbia, Washington D.C., and the 16 U.S. states* in which we currently operate. This includes: California, Colorado, Indiana, Michigan, Minnesota, Missouri, New Hampshire, New York, Nevada, Ohio, Pennsylvania, Utah, Vermont, Washington State, Wisconsin, and Wyoming.

Please note that the ability to work in person or off-site, and the particulars related to such work, are subject to change at any time; and, accordingly, the Company reserves the right to change its policies and/or require in-person/in-office work or off-site work at any time in its sole discretion.

In completing this application, and when submitting related documentation, applicants may redact information that identifies their age, date of birth, and/or dates of attendance at or graduation from an educational institution. 

We follow all federal, state, and local laws including restrictions on child/minor labor. Minors hired into this position will not be asked or permitted to engage in any activities restricted to adult workers.

Vail Resorts is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other status protected by applicable law.

Requisition ID 511910
Reference Date: 10/03/2025 
Job Code Function: Marketing   

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